Marketing ROI: The Path to Campaign, Customer and Corporate Profitability (Record no. 1165)
| 000 -LEADER | |
|---|---|
| fixed length control field | 00306nam a22001097a 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 0071413634 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| Item number | LEN |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | Lenskold D. James |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing ROI: The Path to Campaign, Customer and Corporate Profitability |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | New York |
| Name of publisher | McGraw-Hill Compay |
| Year of publication | 2003 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Withdrawn status | Lost status | Home library | Current library | Date acquired | Full call number | Accession Number | Koha item type |
|---|---|---|---|---|---|---|---|
| ZCAS | ZCAS | 01/10/2015 | 658.8 LEN | 8521 | Books | ||
| ZCAS | ZCAS | 01/10/2015 | 658.8 LEN | 8522 | Books | ||
| ZCAS | ZCAS | 01/10/2015 | 658.8 LEN | 8523 | Books | ||
| ZCAS | ZCAS | 01/10/2015 | 658.8 LEN | 8524 | Books | ||
| ZCAS | ZCAS | 01/10/2015 | 658.8 LEN | 8525 | Books | ||
| ZCAS | ZCAS | 01/10/2015 | 658.8 LEN | 7360 | Books | ||
| ZCAS | ZCAS | 01/10/2015 | 658.8 LEN | 7361 | Books | ||
| ZCAS | ZCAS | 01/10/2015 | 658.8 LEN | 7362 | Books | ||
| ZCAS | ZCAS | 01/10/2015 | 658.8 LEN | 7363 | Books | ||
| ZCAS | ZCAS | 01/10/2015 | 658.8 LEN | 7364 | Books |