TY  - BOOK
AU  - Tony Davila
AU  - Marc J. Epstein
AU  - Robert D. Shelton
TI  - Making innovation work: how to manage it, measure it, and profit from it
SN  - 978-0-13-309258-5
U1  - 658.4063DAV 
CY  - Upper Saddle river
PB  - Pearson education inc
ER  -